Digital marketing glossary
Secondary conversion: meaning
Written and reviewed by L.K. Monu Borkala · Updated
Definition
Secondary conversion: A conversion action recorded for observation in All conversions but not used to steer bidding.
Definition from the OneCity AI Academy course notes.
Where you learn it
- Module 7: Google Ads
- Class: Conversion Tracking
Related terms
Learn Secondary conversion properly, with your own AI tutor
Module 1 is a free trial. Any paid plan includes all 16 modules, the AI tutor, quizzes and graded practice tasks.
- Monthly₹1,0001 month access
- 3 Months · best value₹2,5003 months access
One-time payments · no auto-debit · WhatsApp us