Digital marketing glossary

Special ad category: meaning

Written and reviewed by L.K. Monu Borkala · Updated 5 November 2026

Definition

Special ad category: A declaration required for ads about housing, employment, credit/financial products, or social issues, elections or politics; it restricts targeting options.

Definition from the OneCity AI Academy course notes.

Where you learn it

Module 6: Meta Ads (Facebook & Instagram)
- Class: Audiences & Targeting

Advantage+ audience
Broad targeting
Core audience
Custom audience
Exclusion
Frequency

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Definition

Where you learn it

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