Digital marketing glossary
Creative fatigue: meaning
Written and reviewed by L.K. Monu Borkala · Updated
Definition
Creative fatigue: When people have seen an ad too often and results decline, signalling it is time to refresh the creative.
Definition from the OneCity AI Academy course notes.
Where you learn it
- Module 6: Meta Ads (Facebook & Instagram)
- Class: Ad Creatives That Convert
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