Digital marketing glossary
CPL (cost per lead): meaning
Written and reviewed by L.K. Monu Borkala · Updated
Definition
CPL (cost per lead): A commission model where the affiliate is paid for each qualified lead, such as a form fill or demo booking.
Definition from the OneCity AI Academy course notes.
Where you learn it
- Module 10: Advanced Growth
- Class: Affiliate Marketing
Related terms
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